Jack in the Box’s ‘Hot Ones’ Promotion Was Supposed to Bring the Heat. So Why Did It Leave Customers Cold? – Signal Press

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Jack in the Box’s ‘Hot Ones’ Promotion Was Supposed to Bring the Heat. So Why Did It Leave Customers Cold?

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CFO Dawn Hooper says the spicy limited-time menu was ‘highly polarizing.’ The chain leaned into a Philly Cheesesteak platform instead.

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